Pinterest Demographics
20 Jan

Pinterest Demographics

When executing a marketing campaign on any social media platform it is important to understand the demographics of that particular platform.    By doing so you can determine where your target market spends the most time and avoid wasting efforts on t...

20 Jan

How to Create Viral Content

The answer is cats of course. Funny cat pictures are the secret to viral content.    Just kidding (sort of…). If there was a simple, surefire way to make your content go viral everyone would be doing it.  Having something go viral to the same degree ...

20 Jan

7 Strategies for Creating Original Content

According to research conducted by Curata, originality is a content marketer’s greatest challenge.  Creating original content requires more time and creativity, but it is worthwhile: Unique content is much more likely to build an audience of returnin...

20 Jan

20 Writing Mishaps To Watch Out For

There are many misunderstood words and phrases that are frequently used out of context.  Although there are a myriad of proofreading tools available, there is no replacement for understanding what we are writing.  In a world full of tweets, statuses,...

20 Jan

How to Draw an Owl With Your Keyboard

The obvious mascot for our brand, Cahoots, was an owl. So we made ours very unique and easy to mimic with common characters to separate us from the other owls in the neighbourhoot.  Here is how it’s done:Thats how we type our logo!  

20 Jan

Working the Professional Rainbow

With the popularity of social media and networking websites people really have become their own brand like never before.  Color increases brand recognition by 80 percent (KISS metrics), so how can people use this for their personal brand in their ava...

20 Jan

Social Media and Time Management

Social media is an amazing networking and marketing tool, but it can suck away your time and productivity.  Here are some tips for using social media as a professional with an optimal time:reward ratio: 1.  Frequency:  It is more effective to spend 1...